Businesses seek to capitalize on your smartphone’s digital trail – Toronto Star

Businesses seek to capitalize on your smartphone’s digital trailToronto StarThe signals, a 12-digit code called a MAC address that’s particular to a specific phone, emit 24/7, regardless of whether a person is actively attempting to connect with Wi-Fi. Companies like Toronto-based Turnstyle Solutions set up sensors to capture …

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Businesses seek to capitalize on your smartphone’s digital trail – Toronto Star

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